{"id":5361,"date":"2016-09-08T06:23:35","date_gmt":"2016-09-08T06:23:35","guid":{"rendered":"http:\/\/coats.com\/?post_type=news_post_type&#038;p=5361"},"modified":"2023-11-21T06:26:35","modified_gmt":"2023-11-21T06:26:35","slug":"red-heart-has-fresh-new-look","status":"publish","type":"news_post_type","link":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/","title":{"rendered":"Red Heart has fresh new look"},"content":{"rendered":"<p>Commemorating its 80th anniversary this year, Red Heart yarns debuts a fresh new logo and packaging to inspire knitters, crocheters and makers. \u00a0The change marks the company\u2019s milestone year and the next chapter in Red Heart\u2019s history. \u00a0The iconic Red Heart logo is now rounder with softer edges for a more contemporary look. \u00a0The yarn packaging has been updated for a clean, easy to read layout and modernized fonts. \u00a0Red Heart\u2019s new look can be seen at Redheart.com and will be rolling out this autumn to Americas based retailers.<\/p>\n<p>Red Heart is looking to inspire joy in each person it touches \u2013 the joy of making, the joy of giving, and the joy of receiving. Memories are so precious. Making something for a new baby in the family, a charity to support, or gifts for friends and family creates joyful memories for all who are touched by it.<\/p>\n<p>Alyson Bell, Vice President of Marketing, Red Heart, said: \u2018The Red Heart brand turns 80 years young this year, and through the yarns packaging, new photography style, and logo update this will ensure it stays relevant and attract makers of all ages.\u2019<\/p>\n<p>Whether it is your first scarf or the throw you love to make, Red Heart will continue to provide yarns with beautiful colour ranges and introduce new collections with unique textures and styles.<\/p>\n<p>Visit\u00a0<a href=\"http:\/\/www.redheart.com\/\" rel=\"nofollow\">Redheart.com<\/a>\u00a0to explore the new look with the same beautiful yarns. \u00a0Browse over 3,000 free crochet and knit patterns from beginner to advanced skills. Red Heart is here to inspire your next project, to celebrate your creations, and to spread joy.<\/p>\n<p>The Red Heart rebrand will also be applied to products sold in Europe in due course.<\/p>\n<p><b>ENDS<\/b><\/p>","protected":false},"excerpt":{"rendered":"<p>Red Heart yarns debuts a fresh new logo and packaging<\/p>","protected":false},"featured_media":5360,"template":"","news-type":[150],"class_list":["post-5361","news_post_type","type-news_post_type","status-publish","has-post-thumbnail","hentry","news-type-product-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.2 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Red Heart has fresh new look | Coats Group plc<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Red Heart has fresh new look | Coats Group plc\" \/>\n<meta property=\"og:description\" content=\"Red Heart yarns debuts a fresh new logo and packaging\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/\" \/>\n<meta property=\"og:site_name\" content=\"Coats Group plc\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-21T06:26:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"458\" \/>\n\t<meta property=\"og:image:height\" content=\"220\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/\",\"url\":\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/\",\"name\":\"Red Heart has fresh new look | Coats Group plc\",\"isPartOf\":{\"@id\":\"https:\/\/www.coats.com\/en-us\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp\",\"datePublished\":\"2016-09-08T06:23:35+00:00\",\"dateModified\":\"2023-11-21T06:26:35+00:00\",\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage\",\"url\":\"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp\",\"contentUrl\":\"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp\",\"width\":458,\"height\":220,\"caption\":\"Red_Heart_new_458x220_white\"},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.coats.com\/en-us\/#website\",\"url\":\"https:\/\/www.coats.com\/en-us\/\",\"name\":\"Coats Group plc\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.coats.com\/en-us\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.coats.com\/en-us\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.coats.com\/en-us\/#organization\",\"name\":\"Coats Group plc\",\"url\":\"https:\/\/www.coats.com\/en-us\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.coats.com\/en-us\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/cdn.coats.com\/wp-content\/uploads\/coats-logo.svg\",\"contentUrl\":\"https:\/\/cdn.coats.com\/wp-content\/uploads\/coats-logo.svg\",\"width\":79,\"height\":79,\"caption\":\"Coats Group plc\"},\"image\":{\"@id\":\"https:\/\/www.coats.com\/en-us\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Red Heart has fresh new look | Coats Group plc","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/","og_locale":"en_US","og_type":"article","og_title":"Red Heart has fresh new look | Coats Group plc","og_description":"Red Heart yarns debuts a fresh new logo and packaging","og_url":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/","og_site_name":"Coats Group plc","article_modified_time":"2023-11-21T06:26:35+00:00","og_image":[{"width":458,"height":220,"url":"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/","url":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/","name":"Red Heart has fresh new look | Coats Group plc","isPartOf":{"@id":"https:\/\/www.coats.com\/en-us\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage"},"image":{"@id":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage"},"thumbnailUrl":"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp","datePublished":"2016-09-08T06:23:35+00:00","dateModified":"2023-11-21T06:26:35+00:00","inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.coats.com\/en-us\/news\/2016\/09\/red-heart-has-fresh-new-look\/#primaryimage","url":"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp","contentUrl":"https:\/\/cdn.coats.com\/wp-content\/uploads\/Red_Heart_new_458x220_white.webp","width":458,"height":220,"caption":"Red_Heart_new_458x220_white"},{"@type":"WebSite","@id":"https:\/\/www.coats.com\/en-us\/#website","url":"https:\/\/www.coats.com\/en-us\/","name":"Coats Group plc","description":"","publisher":{"@id":"https:\/\/www.coats.com\/en-us\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.coats.com\/en-us\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.coats.com\/en-us\/#organization","name":"Coats Group plc","url":"https:\/\/www.coats.com\/en-us\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.coats.com\/en-us\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.coats.com\/wp-content\/uploads\/coats-logo.svg","contentUrl":"https:\/\/cdn.coats.com\/wp-content\/uploads\/coats-logo.svg","width":79,"height":79,"caption":"Coats Group plc"},"image":{"@id":"https:\/\/www.coats.com\/en-us\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/news_post_type\/5361","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/news_post_type"}],"about":[{"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/types\/news_post_type"}],"version-history":[{"count":0,"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/news_post_type\/5361\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/media\/5360"}],"wp:attachment":[{"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/media?parent=5361"}],"wp:term":[{"taxonomy":"news-type","embeddable":true,"href":"https:\/\/www.coats.com\/en-us\/wp-json\/wp\/v2\/news-type?post=5361"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}